HOSA
Convention Program
HOSA, a global student-led organization whose mission is to empower future health professionals, participated in a convention hosted in Nashville in 2022. Print projects for conventions typically have tight turn times. Phillips Printing produced a full-color 72-page book for HOSA’s convention on 80lb. gloss text & 100lb. gloss cover. Phillips’ 28″x 40″ 6-color Heidelberg press is equipped with UV curing so inks come off the press dry making demanding schedules possible.
The Postage Elephant
Navigating the Costs and Benefits of Direct Mail Campaigns When it comes to direct mail campaigns, the cost of postage often becomes a significant consideration for marketers. It’s easy to overlook, but understanding postage rates and how they impact your budget can make or break the success of a campaign. In fact, for many businesses,
USPS Rules, Tools, and Tips
In today’s fast-paced digital world, one marketing tactic still holds tremendous power: direct mail. While email inboxes overflow with messages, a well-crafted piece of direct mail can stand out and leave a lasting impression. But to fully capitalize on this marketing tool, you need to understand the key rules, leverage the right tools, and follow
To EDDM or Not to EDDM: Choosing The Right Direct Mail Marketing Method
The goal of direct mail marketing is simple: getting your message into the hands of the right audience by choosing the right method.
Letters, Flats, and Parcels: USPS Mail Categories Explained
letters, flats, and parcels—represent specific types of mailpieces based on their physical attributes, not just their general form.
